Better Practices for Communicating Science
How to Avoid Hyping Your Research Findings
BY BARBARA VANN, NIGMS
From tweets and blog posts to press releases and news articles, reports of scientific advances can oversell the findings and misrepresent the discovery process. In fact, when Jon Lorsch joined the National Institute of General Medical Sciences (NIGMS) as its director in 2013, he was struck by the volume of press releases from grantee institutions that hyped incremental findings and gave too much credence to the conclusions from single studies.
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